Marc de Swaan Aron

Marc de Swaan Arons is an acknowledged thought-leader in the burgeoning area of global marketing leadership and
the co-author of the best-selling marketing book THE GLOBAL BRAND CEO – How to Build the Ultimate Marketing Machine. As Chairman and Co-Founder of EffectiveBrands, he works with many of the world’s most prominent CMO’s and he is a frequent keynote speaker at business schools, companies, and industry conferences. De Swaan Arons co-founded EffectiveBrands in 2001 following a successful career with Unilever working in The Netherlands and New York.
the co-author of the best-selling marketing book THE GLOBAL BRAND CEO – How to Build the Ultimate Marketing Machine. As Chairman and Co-Founder of EffectiveBrands, he works with many of the world’s most prominent CMO’s and he is a frequent keynote speaker at business schools, companies, and industry conferences. De Swaan Arons co-founded EffectiveBrands in 2001 following a successful career with Unilever working in The Netherlands and New York.
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